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Easily Register Your Trademark Across the EU

Navigate the EUIPO trademark registration process with our simple, guided online service. Protect your brand name and logo throughout the European Union with a single application.

Start Your EU Trademark Application

Why an EU Trademark? (It's Powerful Protection Across 27 Countries.)

An EU trademark (EUTM), registered with the European Union Intellectual Property Office (EUIPO) is a single registration that gives your brand legal standing across all EU member states. Here's why securing your EUTM is a smart move for businesses targeting the European market:

Pan-European Protection

One application provides trademark rights in all 27 EU member countries – a huge advantage for businesses operating or planning to expand across Europe.

Deter Copycats EU-Wide

An EUTM makes it significantly easier to stop others from using a confusingly similar mark anywhere in the EU, safeguarding your brand and customers.

Build a Strong European Brand

An EUTM is a valuable asset, enhancing your company's reputation and value within the large EU single market.

Simplified Management

Manage your trademark rights across the EU through a single registration and renewal process.

Use the ® Symbol

Once registered, you can use the ® symbol with your brand in the EU, indicating its protected status.

Cost-Effective for Broad Coverage

Compared to filing individual national applications in multiple EU countries, an EUIPO is often more economical.

Your Path to EUIPO Trademark Registration

Understanding the European Union Intellectual Property Office (EUIPO) procedures can seem complex. Our online service streamlines the EUTM application process, providing clear guidance for entrepreneurs and business owners. We help you prepare and file, making online trademark registration for the EU straightforward.

Who is this for?

  • Businesses launching or operating in any of the 27 EU member states.
  • Entrepreneurs wanting to protect their unique brand name or logo across the European Union.
  • Anyone seeking an efficient online service for their EUTM application.

What we help you achieve:

  • A thoroughly prepared EUTM application.
  • Confident online filing of your application directly with the EUIPO by our team.
  • Full clarity on EU trademark registration costs and associated EUIPO fees.

Steps to File Your EU Trademark Application

1

Provide Your Brand Details

Start by giving us information about your trademark (name or logo) and the specific goods or services it's used for (or intended to be used for) in the EU. Our guided forms simplify this.

2

Comprehensive EU Search & Review (Included!)

Before filing your application, our Registration Package includes a Comprehensive Trademark Search, focusing on EUIPO records and other relevant EU sources. This helps identify potential conflicts early.

3

We Prepare Your EUIPO Application

Based on your details and our search (if part of your package), we carefully prepare your EUTM application to meet EUIPO administrative requirements.

4

You Review & Approve

You'll review the complete application. Once you confirm everything is accurate, we proceed.

5

We File Online With the EUIPO

We submit your application directly to the European Union Intellectual Property Office (EUIPO) through their online system.

6

Track Your Application Progress

Receive your official EUIPO filing receipt and track your application's status via your Trademarkdirectory.com dashboard.

Your Smart Choice for Trademark Application Filing.

We Simplify the Complex

Our entire process is designed to be easy to understand and navigate, even if you're new to trademarks.

Save Time & Avoid Pitfalls

Our guided system helps prevent common administrative mistakes that can delay your application.

Know Your Costs Upfront

Transparent pricing means no surprises. You know exactly what you're paying for.

Focus on Your Business

Let us handle the administrative side of filing so you can concentrate on the business side.

Honest Support

We're clear about what we do. If you need legal help beyond our scope, we connect you with experts.

Trusted Process

Our system follows the official filing requirements for each jurisdiction we service.

Answers to Your EU Trademark Questions

How long does EUIPO trademark registration (EUTM) take?

After online filing with the EUIPO, if there are no objections or oppositions, an EUTM can be registered in as little as 4-6 months. However, it can take longer if issues arise.

What are the EUIPO trademark registration costs and fees?

The official EUIPO application fee for an EUTM starts at EUR 850 for one class when filed online. A second class costs an additional EUR 50, and for three or more classes, it's EUR 150 for each additional class. Paper applications have a higher base fee of EUR 1000.

Our service fee for the Comprehensive EU Trademark Search & Review is EUR 150. Our service fee for the full EU Trademark Registration Package (which includes the comprehensive search and application filing assistance) is EUR 400, plus the EUIPO government fees mentioned above. We will provide you with a detailed estimate of the applicable EUIPO fees for your specific application before you proceed.

What is the EU SME Fund and can it help with costs?

The EU SME Fund ("Ideas Powered for business SME Fund") is an initiative by the European Commission and EUIPO offering financial support to EU-based and Ukraine-based small and medium-sized enterprises (SMEs). It can provide vouchers to partially reimburse trademark application fees (and other IP rights). Eligible SMEs can potentially save a significant amount on their EUIPO fees. We recommend checking the official EUIPO SME Fund page for current eligibility and application details.

Do I need a lawyer for EU trademark registration online?

While not always mandatory for the initial EUTM filing, a trademark attorney specializing in EU law can be very beneficial, especially for complex cases, responding to office actions, or handling oppositions. Our service simplifies the initial application and filing for many straightforward cases.

What are common reasons the EUIPO might refuse an EUTM?

Common reasons include a likelihood of confusion with an earlier EUTM or national trademark within an EU country, or if the mark is descriptive or non-distinctive. Our included search helps identify some of these potential issues.

Does an EUTM cover the UK?

No, following Brexit, an EUTM no longer provides protection in the UK. You would need to file a separate national trademark application in the UK.

EU Trademark Registration Packages

Basic
$170

Get a detailed understanding of potential conflicts across the EU before committing to a full EUTM application. Our comprehensive search helps you make an informed decision

  • In-depth search of the EUIPO database.
  • Analysis of direct name conflicts and close variations within the EU.
  • Review of relevant common law sources and national EU databases where feasible.
  • A clear, easy-to-understand report of our findings.
RECOMMENDED
Premium
$450 + Official EUIPO Government Fees

This one-time flat fee covers our comprehensive assistance in preparing and filing your EUTM application, as detailed below.

  • Comprehensive EU Trademark Search & Review (All features from Option 1)
  • Guided EUIPO Application Preparation
  • Application Review by our team
  • Direct Online Filing with EUIPO by Our Team
  • EUIPO Filing Receipt Confirmation
  • Dashboard Access to track your application
  • Status Updates from the EUIPO (non-legal responses)

All packages include our streamlined application process, USPTO electronic filing, and basic status tracking. Government fees are paid separately and vary based on the number of classes in your application.

Need a custom solution? Contact us

Ready to Protect Your Brand Across the European Union?

Don't leave your valuable brand name and logo unprotected in the European market. Our simple, guided service makes applying for EUIPO trademark registration (EUTM) straightforward and clear.

Start Your EU Trademark Application Now